The AI workspace for short-form creators

Find what works.
Make it yours.

Stop wondering what to post. Find standout videos in your niche, see why they work, and use AI to turn those insights into hooks and scripts of your own.

Get started with Spark See how it works

Research, write, and refine your next video. All in one place.

Discover your model creatorsUnderstand standout videosCreate with a clear direction

Spark/ Your content workspace

Interactive preview

Your next idea is in here.

Example feed

Find what’s worth studying

Big views are good.
Context is better.

An outlier is a video that performs above a creator’s usual baseline. Spark helps you find these standouts, so you can study what’s different.

Selected: Storytelling

A surprise worth watching

Try the tabs and video cards. Preview uses illustrative metrics and sample AI output.

More than another idea generator

Your best ideas start
with better research.

Spark connects what’s working in your niche to what you create next. You get the research, the reasoning, and a place to put it to work.

Research with a direction

Find your people.
Then find their best work.

Discover creators by niche, organize them into watchlists, and explore their videos with performance context.

Fitness & bodybuildingEXAMPLE

Chris Bumstead

Bodybuilding

Sam Sulek

Fitness & lifestyle

Create with something to say

From “that’s interesting”
to “I can make that.”

Generate hooks and scripts from your research. Keep the useful ideas, bring your perspective, and make them your own.

A hook to build onEXAMPLE

“I tried the advice everyone gives beginners. Here’s what actually helped.”

Your experience. A sharper opening.

Sharpen your draft

Score a video before posting and get specific feedback on what to improve.

Keep the good ideas

Save hooks, scripts, and inspiration in your library and projects.

Keep learning

Track creators and revisit their content as your own approach develops.

Know what to make next

Open Spark with a niche.
Leave with a plan.

For creators, coaches, and personal brands who want a more deliberate way to make short-form content.

Walk through an example

Tell Spark what you create

Search your niche and find creators whose content is relevant to your audience.

Find a video worth learning from

Look for standout performance. Analyze the hook, the angle, and the creative choices behind it.

Build your version

Generate a hook and script, adapt the idea to your experience, and refine your draft before you film.

The full toolkit, one subscription

Meet your new
creative routine.

Spark Pro brings creator research, video analysis, and AI writing together—so you can spend less time piecing it all together.

Track up to 15 creators

Analyze videos and score your drafts

Generate and save hooks, scripts, and ideas

1,500 AI credits each month

Spark Pro

$40/ month

Start with a 3-day free trial.

Explore the plans

For first-time subscribers. Card required. Then $40/month unless canceled. AI tools use credits; usage limits apply.

Compare Pro and Starter

A few things
worth knowing.

What am I signing up for?

Spark is a web app for researching short-form content and creating your own. You get creator discovery, watchlists, video analysis, and—on Pro—AI tools for hooks, scripts, and draft feedback.

Does Spark make or post the videos for me?

Spark helps with the research, ideas, writing, and feedback. You bring your experience, film the video, and publish it yourself.

Will it help with my niche?

Start by searching for creators in your niche. The research is useful when Spark finds relevant creators and videos; available coverage varies. The fitness and lifestyle content above is just an example.

Your next post starts
with a spark.

Find the idea. Understand the hook. Make something that sounds like you.

Get started with Spark

Find what works.Make it yours.